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How to Use Social Media in Your Career and Business Business Guides The New York Times

We've got templates and tools to support you and your marketing team to reach and convert more customers on social media. Apply a data-driven approach to create a winning marketing strategy. As you can see from these social media marketing statistics, different platforms can serve different purposes. You’ll have to be the judge of which social media platform contains your target audience which you want to market toward, and this could help shape your social media marketing plan. If you don’t work for yourself, be aware of company policies about the use of social media — more and more corporations are instituting or revising their policies. "2. Social media users more likely to interact with people who are different from them." Accessed Oct. 31, 2021. The 2016 American presidential election has well-documented accounts of the impact of the ability to spread false information through the platform. Snapchat Social media is internet-based and gives users quick electro